How Elenteny Imports Enabled Same-Day Payments and Doubled Invoice Volume with Paystand

Elenteny Imports is a premier freight forwarder and U.S. distributor for alcoholic beverages. The company provides logistics and compliance support to importers that need help expanding their market reach, and its customer base is always growing.

Much of that work runs on deadlines. Due to federal import regulations, Elenteny has to offer customers a same-day processing option, because a delinquent account carries a regulatory consequence. The company needed a faster, more efficient way to collect same-day payments.

The process it had was manual and labor-intensive. To make a same-day payment, a customer would send a photo of a check along with written permission for AR staff to generate a paper copy of that check using a checkwriter program. Those checks were then included in the next day's deposit.

Every other payment had its own manual path. There was no option for customers to self-serve, so an AR team member keyed in each payment by hand: entering the amount on the invoice, then marking it as closed in two different platforms.

Each transaction took multiple touches, and every new customer added to the pile. The team needed to cut those touches, because with the process as it was, keeping pace with growth would mean continually adding manpower and drastically increasing overhead costs.

Elenteny needed fewer touches on every transaction without making customers wait. Paystand's SuiteApp brought invoicing, payment processing, and reconciliation into one centralized workflow inside NetSuite, so the team could increase payment speed, reduce data entry, and give customers a way to pay on their own.

The process now starts with the invoice. The team schedules recurring or one-off invoices and sends them by email with "Pay Now" links. Customers land in a secure payment portal with invoice amounts already filled in, and they can pay a single invoice or several at once, with no assistance from staff.

Customers who need to pay the same day have multiple ways to do it: direct bank payment, ACH, debit, and credit. Elenteny keeps full control over how payment fees are paid. Recurring billing and Autopay handle repeat charges, and scheduled billing reminders help reduce delayed payments before they become a compliance problem.

Behind the portal, payments are tied to open receivables in NetSuite and automatically reconciled with outstanding invoices, which removes the double entry across two platforms. Deposit reports show the details of each deposit, its transactions, and the relevant invoices and sales orders. Records are digitally auditable and available to both parties.